The Making of an International Drama

The Making of an International Drama

This time every year London plays host to the international drama industry. Producers, broadcasters and commissioners from around the world come together to do business and discuss what makes great TV at C21’s International Drama Summit. So what are the challenges facing international drama producers?

During an in-depth panel about TV drama development, Jill Green, Chief Executive at Eleventh Hour Films said:

“The perfect partnership for a co-production doesn’t come along very often. The challenge for indies [like us] is making that partnership work on an international scale.”

Judging from the audience’s reaction, it’s a sentiment felt industry-wide.

This week, we had the pleasure of announcing an exciting international development and distribution deal between Eleventh Hour Films and Sony Pictures Television International Production. A UK and US collaboration that tells a story from British history, set on a US air base, it ticks all the right boxes for an international partnership.

Rendlesham is a compelling and emotional family drama inspired by the real-life UFO incident which took place at a US air base close to the village of Rendlesham, Suffolk in 1980. The series plays out against the height of the Cold War, exploring themes which resonate stronger than ever today.

With award-winning writer and director Joe Ahearne confirmed to helm the show – it also goes to show that great talent is key to making great international drama come to life.

The Rendlesham announcement coincided with the opening day of the Drama Summit, and was received with applause during sessions featuring Sony’s Wayne Garvey and Eleventh Hour Film’s Jill Green. With a full sweep of coverage across the board in Variety, Deadline, The Hollywood Reporter, Broadcast, C21 and Worldscreen – the news has made an impact for Eleventh Hour at a key time in the industry calendar.

Showstopping Formats: Creating TV That Captures Our Time

Showstopping Formats: Creating TV That Captures Our Time

The best TV shows tap into the social consciousness of the time. Love Island gave us relief in a summer of political turmoil and now whether we want to admit it or not – social media is taking over. So when we had the opportunity to promote Keshet UK’s brand new format for ITV2 Celebrity Showmance, we jumped at the chance.

It’s all social

Following three unlikely celebrity ‘couples’ made up of TOWIE’s Chloe Sims and 5ive pop star Abz Love, socialite Lady Victoria Hervey and footballer Jamie O’Hara, and lastly Hollywood actress Hayley Hasselhoff and Geordie Shore’s Kyle Christie; Celebrity Showmance puts the celebrities’ social personas to the test.

The public was invited to witness the burgeoning ‘relationships’ through the keyhole of social media. Competing to convince their social following that the showmance was true love, the couples on Celebrity Showmance truly capture our nation’s fascination with celebrity relationships.

Who’s in on the secret?

The format has created quite a buzz in the press. Our publicity campaign has already featured in consumer magazines across the board, with coverage in OK, Closer, New Magazine, Radio Times, and TV Times to name a few.

It looks like the social world is getting on board too. On Twitter alone, posts talking about the first episode using #CelebrityShowmance had a reach of more than 19million.

Unlike any other TV game show, the public become unwitting judges as each couples’ chance of winning hinges on the amount of buzz they generate across social media.

It’s been thrilling to let the whole country in on the secret and we can’t wait to keep watching. Tune in to ITV2 on Wednesday at 9pm to see how the showmances unfold.