Franklin Rae PR and Edge Investments held their first joint event of the year today. The breakfast round-table, co-hosted by Franklin Rae MD Sophie Naylor and Edge’s Investment Manager Joanna Smith, brought together a range of premium drama indies to debate the growth opportunities and challenges facing scripted indies in 2017. Despite the early start, and possibly fuelled by coffee and breakfast, the discussions were intelligent and insightful; hot topics were the proliferation of international co-productions, the drama commissioning hiatus, the new platforms commissioning and funding process, the best time in a company’s life cycle to take investment, both the benefits and disadvantages of taking investment – the consensus seemed to be that it all depends on the investment partner, the role corporate PR plays in attracting investment, cash-flow challenges in the new super-uber-drama world, talent packaging and the need for scripted indies to consistently communicate their range of executives and expertise, both commercial and creative to an international audience.
Both Franklin Rae and Edge Investments are looking forward to the next Frankly Speaking On The Edge round-table which focuses on the challenges and opportunities facing factual indies in 2017.
By Sophie Naylor, Managing Director at Franklin Rae.