FR and APFI Webinar – Understanding the TV Trade in the UK | With Channel 4, Channel 5, Hell Fire! and Orange Smarty

Audiovisual Producers Finland – APFI will together with Franklin Rae PR organise a webinar on understanding the TV trade in the UK. According to Ampere Analysis, the UK is now the largest market in Europe in terms of audiovisual revenue (in all forms of video entertainment). In the webinar you will hear recent experiences of how the COVID-19 crisis has affected demand on content, and practical examples of what is working in the UK and what is not, as well as do’s and don’ts of marketing your content to UK commissioners and distributors.

HELL FIRE!

Hell Fire! is a television production company founded in 2019, with a HQ in Leeds and bases in Manchester and London. They look to the British Regions for stories authored by original and authentic writers and work with some of the brightest new talents in the North and in the UK. With content ideas in the works for some of the top UK broadcasters, and connections to top UK commissioners, they have amassed a detailed understanding of the current TV market – if anyone has an up-to-date understanding of how to sell a show in the UK, its them.

CHANNEL 4

Channel 4 is a publicly owned and commercially funded UK public service broadcaster, with a statutory remit to deliver high-quality, innovative, alternative content that challenges the status quo.

As Head of Specialist Factual a Channel 4, Fatima Salaria is responsible for History, Science, Natural History, Arts and Adventure. The department produces everything from Putin, A Russian Spy Story, SAS Who Dares Win, Grayson Perry, Guy Martin and critically acclaimed single films like 100 Vaginas and 3 Identical Strangers. Prior to joining Channel 4, Fatima was Commissioning Editor for Religion at the BBC. She commissioned award-winning Muslims like Us, Abortion on Trial, We are British Jews, The Pilgrimage and curated the Black and British and the Partition seasons for BBC2 amongst many other series and single films across BBC One, TWO and Four.

As Head of Entertainment and Events, Phil Harris oversees entertainment output across Channel 4, E4 and All4. His slate includes channel defining live events like Stand Up to Cancer, the award-winning topical satire of The Last Leg and gold standard comedy entertainment such as Cats Does Countdown and the forthcoming Taskmaster. His teamwork with a broad range talent such as Davina McCall, Maya Jama, Greg Davies and BAFTA nominated comic Mo Gilligan.

Before Channel 4, Phil produced a series of high profile hit entertainment shows such as Saturday Night Takeaway, X Factor, Take Me Out and Celebrity Big Brother. He developed and Executive Produced BAFTA nominated BBC1 Entertainment hit The Greatest Dancer plus young skewing comedy reboots of iconic heritage formats Supermarket Sweep and Blockbusters which recorded record viewing figures for ITV and Comedy Central respectively. He has a strong background in reality; show running BAFTA winning The Only Way is Essex, devising and Executive Producing E4 smash Celebs Go Dating, now in its 8th series, overseeing BBC’s BAFTA and Broadcast award nominated Eating With My Ex and winning an Emmy for dating show The Singles Project which he developed and produced for America’s number one cable network, Bravo.

CHANNEL 5

Channel 5 is a British free-to-air television channel. Channel 5 is a general entertainment channel that shows both internally commissioned and foreign programmes. Emma Westcott oversees a wide range of factual series in the channel’s peak-time schedule and also leads the channel’s push to double its amount of regional commissions. At Channel 5 Emma has been responsible for successful series such as: Thirties in Colour, Walking Britain’s Lost Railways, Dogs Behaving Badly, Toddlers Behaving (very) badly, Ten Years Younger in 10 days, GPs: Behind Closed Doors and Violent Child, Desperate Parents.

Before joining Channel 5 she was Director of Commissioning at The Lifestyle Channels in Australia from 2010 to 2012. There Emma developed and managed key local productions as well as successfully translating a number of UK formats such as: Location Location Australia, Grand Designs Australia and Trinny and Susannah’s Australian Makeover Mission

Prior to that she worked as Channel 4 Commissioning Editor for Features, responsible for channel defining shows including: Location, Location, Property Ladder, No Going Back, You Are What You Eat and Ten Years Younger as well as managing key brands such as Grand Designs and Supernanny

Emma has also worked for ITV Productions Children’s and Entertainment and BBC Entertainment and Features as well as an executive producer in the independent sector, producing content for all major UK broadcasters.

ORANGE SMARTY

Twice listed as the fastest growing UK distribution company in Broadcast magazine, Orange Smarty is a Factual Specialist in Non-Scripted content and boasts a catalogue of over 1500 hours of quality content. Karen Young, CEO and Founder Orange Smarty is an industry professional with a huge background in Sales and Marketing for Blue Chip companies such as British Airways, P&O Cruises and Foxtel Channel in Australia. She has worked in distribution for over 20 years and set up Orange Smarty in 2013, launching a formats division in 2017.